In this article, we will discuss:
- What is natural skincare?
- What to watch out for?
- What makes a good skincare product?
- How to know what skincare products are right for you?
What is natural skincare?
Today’s marketplace is flooded with all types of skincare products, and the big rave is natural skincare. But what is natural skincare? According to Wikipedia, it is the “use of topical creams and lotions made of ingredients available in nature.
The problem is, this is way too vague. Giving too much latitude for marketers. Pick up any “natural” soap or lotion from the shelf at your local grocery store and read the label for yourself? Do the ingredients sound natural to you? If your like most people, you may glance at the ingredients, not understand it, and trust that it’s good for your because….well…it says “natural”.
The definition given for natural skincare allows companies to add a bunch of synthetic compounds together with just one natural ingredient…say…coconut oil. And bam! You now have a natural skincare product!
What to watch out for?
My rule is, if I don’t understand it, it’s suspicious. Granted, I’ve been doing this a long time and found there are many natural ingredients that sound complex (synthetic). Again, blame it on the marketers. If you read “cocos nucifera” you may think, “that sounds exotic!” and place a higher value on it. But, it’s just coconut oil.
Then there are other things that sound natural, but are anything but. A common ingredient is “fragrance”. That’s just a blanket term for a compound make to scent the product. Marketers have found that consumers prefer “fragrance” in their personal products rather than “12-Oxahexadecanalide, and 1-methyl-2,3-methoxy-4-isopropybenzene”. And an overwhelming majority of “fragrance oils” are petroleum based. So, companies just put “fragrance” and hope their customers won’t investigate too closely.
So, watch out for everything!
What makes a good natural skincare product?
Knowing more about ingredients is a great start. Looking for certifications, such as “certified organic skincare”, “non-gmo” and such. The Natural Products Association has a great consumers page to help you get a better grasp on this.
How to know what skincare products are right for you?
Everybody is different. And every body is different too. Just because a product is natural, and organic, and all that good stuff, doesn’t mean it’s right for you. Your skin is unique. Your skincare products should be too. Simple almond oil is such a wonderful skincare oil. However, some people may be allergic to it. Essential oils are fantastic natural ways to scent personal products, however, again, some people may be allergic to a specific ingredient.
So, learn as much as you can about what’s important to you.
Read what you can.
Investigate for yourself.